Strive Buys 2,000 Bitcoin for $169 Million, Pushing Treasury to 29,462 BTC

Strive, Inc., the asset manager led by Vivek Ramaswamy, purchased 2,000 bitcoin between September 28 and October 2, 2026, at an average price of roughly $84,422 per coin, bringing the total cost of the acquisition to approximately $169 million. The purchase, the company's largest single buy since June, lifted its total bitcoin treasury to 29,462 BTC. Strive's Class A shares, ticker ASST, rose more than 2% on Monday as investors responded to the announcement.

Alongside the bitcoin disclosure, Strive revealed a buyback facility for its Variable Rate Series A Perpetual Preferred Stock, known as SATA. As of September 30, 2026, Strive held 28,000 bitcoin on its balance sheet with a fair value of roughly $2.34 billion, and its total treasury value, including cash and Strategy preferred stock holdings, stood at approximately $2.68 billion.

The purchase narrows the gap between Strive and MARA Holdings, which holds approximately 35,303 BTC, as competition among the largest public bitcoin treasuries intensifies. Other corporate buyers were also active this week: Metaplanet increased its holdings to 44,000 bitcoin after selling 10,000 coins and repurchasing 11,000 to demonstrate liquidity, while Strategy added 334 bitcoin for $28.7 million, bringing its total to 848,000 BTC.